Every day hundreds of thousands of people are punching search terms into Google, looking for a way to make some extra cash, ideally from the comfort of their homes. They’ll burn through hundreds of products and throw thousands of dollars down the drain until they either give up all together or find a real legitimate way to make money online. Most people give up because they are sick of all the junk out there that promises the world on a shiny platter and – inevitably – fails to deliver as promised.
The marketers know this, they know that people are desperate to make money online, and they know that most people – especially beginners – will fall for cheap promises. So they slap together training courses, wrap it up in a fancy hyped up sales letter, throw in a few fake testimonials and see what happens. Most people will take a bite…only to find out that the apple was an illusion, and they’re hungrier than they ever were before.
Matt Lloyd’s Online Business Empire
One such marketer, known as Matt Lloyd, created an online business training course that claims to teach members how to make thousands of dollars – even millions – from an online business. The course is called My Online Business Education (formally Empire) and it has quite a reputation in both the online and real world. Some people claim that this system is the holy grail of training courses. Other claim it’s a complete scam. Who should you believe? Who can you believe?
Well, that’s the purpose of this review – I’ll take a look at the facts and see if this business opportunity is truly worth your time… and money.
Before we dive in, it’s important that you know I don’t work for this company and I have not been burned by them either, this review is completely unbiased. We’re only interested in the facts.
What is MOBE? (Now My Online Business Education)
My Online Business Education is a membership based online business training web course. There are a few different products to choose from. You will have to sign up and pay a standard fee of $7/month and you will have to purchase more products to unlock additional training material.
This year MOBE has been re-designed and now contains a marketplace with a wide selection of info products to choose from. The first product is called “Need a Coach?” but it’s not a coaching course as one would expect. It’s a simple training package; 4 modules with 4-7 videos each. The purpose of this training course is to teach people how to build three sales funnels that can be used to generate cash. Some templates are included as well. It costs $77.
The main reason this company is so famous is because it allows members to promote the products that they purchase for a commission fee. It’s the most profitable way to make money with this company because there’s a flaw in the training (which will be discussed later). But the main thing to realize is that most people make money by becoming affiliates for MOBE products.
Since most of these products are high-ticket items (expensive) it’s possible to earn a significant amount as an affiliate marketer. On the other hand, the conversion rates are usually really low and if you don’t already know how to market online, then it will be difficult to earn money… and while you are learning how to build a business, this company is sucking cash out of your bank account.
Thought you could sign-up for free and start promoting products? Well, it doesn’t work like that. You have to actually buy the products that you want to promote. In other words, it’s time for some new debt.
My Online Business Education Pressures People to BUY and BUY
Like most multi-level marketing schemes, this company pressures its members to first purchase as many products as they can without losing their homes, and then start promoting the products to their friends.
Once you pay the standard membership fee you will be slapped with up-sells on almost every page that you visit. Then, after a few days, the membership that you just paid for will be canceled until you buy into the up-sells.
Basically, it’s impossible to continue with the course unless you buy more products. That’s one thing that I really don’t like about this company. I want to make my own decision to upgrade an account; I don’t want to be forced to upgrade.
Here’s where the real program shows its true colors, the “full program” costs $1997 and it’s a package with a few training videos, some eBooks, and access to more affiliate products. You also won’t be able to keep 100% of the commissions earned from selling these products; expect between 50% and 90% in commissions. The up-sell is conveniently hidden from new members; the price is only listed in the member’s area.
The Affiliate Opportunity and Training Material
So the idea is to join the program, buy the products, become an affiliate, and promote those products for the rest of your life. I know what you’re probably thinking: “Wouldn’t the training make it possible for me to make back everything that I spent on these products and more?” and that’s a valid question.
The truth is that the training is not detailed enough to make it possible for you to make thousands of
dollars a month right off the bat. In fact, the training is quite dull, and most of the material can be found on other websites, even YouTube, for free.
So is it really worth the thousands of dollars needed to purchase these products? No. These products are ridiculously over-priced.
There’s also another problem, remember that flaw I mentioned? Well, here it is: the training teaches people how to make the exact same websites over and over with the same templates. What happens when everyone makes websites with the same templates, same content, same topics, and same products?
Well, good luck ranking these websites in the search engines! If you can’t rank a website for keywords on Google then you won’t be able to generate free traffic. You will lose out on a lot of clients. In one word, the techniques that MOBE teaches are oversaturated.
So to answer your question, no, it’s most likely not possible to make all the money that you spend on MOBE products back from following the training material. You might be able to make some money from the websites it teaches you how to set up but it won’t be nearly as much as you spend. Not to mention the fact that it doesn’t teach you how to find your own niche or how to design your own product. It’s all about how to promote their products and absolutely nothing else, which isn’t very practical or sustainable.
If you’re promoting My Online Business Education something you’ll have to ask yourself is what happens when MOBE disappears? Then all your hard work goes down a long with it. It’s not a good idea to invest all your time and money into a program that is unethical and doomed to fail. Even some major credit card companies have black listed this company! It’s really not a surprise that Matt changed the name of the company…
In a Nutshell…
Though MOBE does pay members commissions, it’s really not worth the time and cash that is needed to start working for the company. I believe that My Online Business Education is a borderline scam and that you shouldn’t waste your time on such over-priced products. Stick to something that really does work and won’t drain your entire bank account. If you’re desperate to make money online, remember that it takes time to build an online business, and if something sounds a little too good… well, don’t sign-up.
Do you have experience with MOBE? Leave a comment and let me know. I would love to hear what you have to say about this company!